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# Everyone Wore Jonathan Simkhai to His Store Opening
- URL: https://go-fug-yourself.ghost.io/everyone-wore-jonathan-simkhai-to-his-store-opening/
- Published: 2018-07-26T20:45:57.000Z
- Updated: 2018-07-26T18:18:23.000Z
- Author: Jessica  
- Tags: #wp, #wp-gallery, #slideshow, #Import 2026-10-07 07:58

## Lucy Hale

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809es-1532627116.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809es) Lucy Hale Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

Jonathan Simkhai is very into things that look like they're slowly melting off people right now, which I guess is thematic given our current weather situation.

## Annabelle Wallis

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809bb-1532627049.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809bb) Annabelle Wallis Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

This is wearable -- see! I did it again. But it is! People (rich people) will buy this and wear it to things! (Though I personally wish it was *sans* black wristlet.)

## Bella Heathcote

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809bg-1532627072.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809bg) Bella Heathcote Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

Sure! Fine! Whatever! (I kinda forgot she was alive, so it was smart of her and her team to send her out for this.)

## Brittany Snow

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809d-1532627086.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809d) Brittany Snow Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

Remember what I said about things melting? (Although I have to note that I think the fabric on this is gorgeous.)

## Lindsay Price

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809df-1532627100.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809df) Lindsay Price Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

This is great. It's PERFECT for your courthouse wedding!

## Rumer Willis

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809ex-1532627131.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809ex) Rumer Willis Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

I'm never going to endorse something that implies you literally are bursting out of your clothing. I also like those shoes, but they seem like a weird choice with this dress. In short: I'm not sure, Rumer, but you're still cute as a blonde.

## Gillian Jacobs

![](https://static.gofugyourself.com/uploads/2018/07/shutterstock_9770809l-1532627146.jpg)

Mandatory Credit: Photo by Marc Patrick/BFA/REX/Shutterstock (9770809l) Gillian Jacobs Jonathan Simkhai West Coast Flagship Opening Celebration, Los Angeles, USA - 25 Jul 2018

Maybe we're ALL melting.

[Everyone Wore Jonathan Simkhai to His Store OpeningAs required, presumably.![](https://storage.ghost.io/c/bf/b9/bfb99790-924d-4e41-a7e6-5e3c6e04fe57/content/images/static-gofugyourself-com/uploads/2018/07/simkhai-1532629004.jpg)](https://go-fug-yourself.ghost.io/simkhai-store-opens-07-2018/)